Why you should tell your story

Why you should tell your story

If you don’t tell your story in one form or another, you leave your audience to fill in the blanks, and you have no idea what they might imagine about you. When you write your story, you have some control over how your brand is perceived. However, people will always infer their own beliefs onto your story and that is okay, too, so long as you are consistent with your messaging, otherwise they will get confused and stop listening.

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